Fitness icon Milind Soman has teamed up with BetterAlt, a global wellness brand that modernizes ancient Ayurveda, to promote its flagship product—Shilajit Energy Sticks. This collaboration underscores BetterAlt’s mission to bring natural, functional supplements into everyday routines, designed for the modern, fast-paced lifestyle.
Harnessing over 400+ research-backed herbal nutrients, BetterAlt creates products that deliver transformational health and performance benefits. Their Himalayan Shilajit Energy Sticks, infused with 75% fulvic acid shilajit, organic honey, and Kashmiri saffron, are already gaining popularity among fitness enthusiasts and wellness seekers for boosting stamina, recovery, and daily energy.
“Milind’s commitment to fitness and conscious living mirrors our philosophy,” said Akash Dhoot, Co-founder of BetterAlt. “He is the perfect voice to inspire people to embrace Ayurveda in a modern, convenient way.”
Soman expressed his excitement:
“I’ve always been open to exploring natural wellness solutions I can trust. BetterAlt’s Shilajit Energy Sticks are a great example of how ancient wisdom can fit seamlessly into today’s active lifestyle.”
The collaboration will see Milind Soman lead a digital-first campaign, highlighting how BetterAlt’s products combine authentic Ayurveda with portability and taste—empowering consumers to choose natural energy without compromise.
About BetterAlt
BetterAlt is a global wellness brand that merges herbal wisdom and modern science to create functional supplements for today’s lifestyle. From shilajit capsules and gummies to honey sticks, its product line consistently ranks among the best-selling wellness products worldwide. More details at www.betteralt.in.
